Social media management
A content calendar planned around your property, your seasons and your voice. You approve every post before it goes out, and we handle the posting.
Based in Cape Town · Working with properties anywhere
Your guests find you on their phones. We make sure they like what they see.
StaySmith looks after the online presence of independent hotels and guesthouses: social media, guest reviews and the website that ties it together. One hands-on partner, no agency layers.
What we do
Three things that decide whether a guest books you
Reputation management
Every guest review, on every platform, answered in your voice. We draft the replies, you approve them, and low scores reach you straight away.
Website design
A clean, fast website built for hotels and guesthouses, made to turn visitors into direct enquiries instead of sending them to the booking sites.
Your client platform
You stay in control without doing the work
Every StaySmith client gets a private link to see what is planned. Approve a post, ask for a change or skip it. Guest review replies follow the same simple flow.
- Nothing is posted without your approval
- Approved posts publish automatically
- Works on your phone, no login juggling
Content calendar[Month]
[Post title]Awaiting approval
[Post title]Approved
[Post title]Approved
[Post title]Scheduled
ApproveRequest change
How we work with you
01
Discovery
We meet, learn your property and guests, and agree what success looks like.
02
Proposal
A clear scope and monthly price covering only the services you need.
03
Set-up
We connect your accounts, capture your brand voice and plan the first month.
04
Ongoing care
You approve, we publish and reply, and you get a monthly report.
About
A small studio with a hospitality background
StaySmith is run by Gaspard, who has managed independent hotels and guesthouses. Everything is done online, so it works the same wherever your property is. When you work with StaySmith you work with him directly: someone who understands occupancy, seasons and what a guest review actually costs you.
Let's talk about your property
Tell us about your hotel or guesthouse and where you'd like more attention online. We'll come back within one working day.